Tactical resources on everything you need to build better – across ops, growth, and product.

Join True Operators at Close.com, Elementor, Oracle, Lemlist, and more who all get the latest shows, podcasts, and guides delivered straight to their inbox.
Subscribe Now ->

How To Leverage SaaS Customer Review Sites

As a customer, the first thing you’ll probably do before you press that “Buy Now” button is to check online reviews… …and you’re not alone.…

Justin Arnold

July 26, 2023

Bucket Brigade in Copywriting: What Is It & How To Use It

Bucket brigades can make your content irresistible. In fact, if you know how to use it, it will not only separate you from competitors but…

Justin Arnold

July 3, 2023

How To Move Google Docs to WordPress (Our Process)

You'd expect Google Docs (the go-to choice for publishers and any content team operating at scale) and WordPress (the world's leading CMS) to get along.…

Justin Arnold

June 28, 2023

Should you no index account, login, and registration pages?

In general, yes. There is not much value in indexing pages related to account management (including password reset pages). As such, we would generally apply…

Alex Panagis

June 25, 2023