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Subscribe nowThe 7 Best Product Feedback Tools & Software
No world-class product has ever been built on the backbone of a team that didn’t consistently use product feedback (from customers) to improve their product. Truly taking the time to speak to your customers will always remain fundamental to shipping software people want to use, enjoy using, and don’t hesitate to pay for. In this guide, we’ll…Product-Led Growth (PLG): What It Is, Why It Works, and How to Make It Work for You
Product-led growth is used by companies like Slack, Zoom, Cal.com, and countless others. So, what is it? Instead of relying on aggressive sales teams or endless marketing campaigns, PLG puts the product front and center as the primary driver of customer acquisition, activation, and retention. The idea is simple: let your product do the talking.…The 25 Best SaaS books every founder & CEO should read
Running a SaaS company isn’t for the faint-hearted. Between juggling product updates, growth metrics, customer support, and the constant pressure to scale (by yesterday), it’s easy to feel like you’re in a never-ending episode of Survivor: Startup Edition. But here’s the thing: you don’t have to work it all out on your own. Thousands of…The 6 SEO Audit Tools Trusted from Startup to Enterprise
If you’re like most people, the concept of an “audit” makes you cringe. But if you’re an SEO professional – or the self-appointed person responsible for a website – you also know it’s an essential part of working with sites, especially as they grow to hundreds, if not thousands, followed by tens of thousands of pages. …Should a Free Plan Be Part of Your B2B SaaS Pricing Strategy?
The “freemium” model—offering a free plan with optional paid upgrades—seems like a no-brainer at first. It’s used by big names like Slack, Notion, Tally, and Canva. But is it really the best choice for every SaaS product? We’re here to unpack the pros and cons of freemium and explore when it makes sense—and when it…ScaleMath 2024 Year in Review
Welcome to ScaleMath’s 2024 year in review. First of all – Happy New Year, and here’s to 2025! 🥂 I hope all of you have had an incredible winter break (or Christmas 🎄 break for those who celebrate) & wonderful New Year’s Eve with family and friends. Here’s a quick recap in case you’re here for the…