Chapter 1

ScaleMath Is You

Everyone working at ScaleMath represents ScaleMath.

When a customer gets a response from Merissa on support, Merissa is ScaleMath.

When a customer reads a piece of content from Caylin, Caylin is ScaleMath.

In those situations, all the other stuff we do to cultivate our best image is secondary. What’s right in front of someone in a time of need is what they’ll remember.

That’s what we mean when we say marketing is everyone’s responsibility, and that it pays to spend the time to recognize that. This means we should all (Alex included) all only aim to produce work that we can be proud to present to a small client as well as a Fortune 500 client.

It also means that you're strongly encouraged to help share your thoughts, experiences, and learnings on the ScaleMath blog. The vast majority of our customers come from word of mouth and much of that word comes from people in our audience. This is an audience we've been educating and entertaining and your voice is part of us now, whether you like it or not! 😉

Tell our audience what you have to say!

ScaleMath not only tries to outperform the competition but also to out-share and out-collaborate. We want to help others by extracting the common infrastructure that others could use to grow their businesses – not only is this satisfying, it's important work that we want to continue doing.

It's also worth mentioning that joining ScaleMath can be consuming. You dig ScaleMath, so you feel pressure to contribute, maybe overwhelmingly so. The people who work here are some of the best and brightest in our industry, so the self-imposed burden to be exceptional is real. But here's the thing: stop it. Settle in. We hope you'll love this job and will do everything we can to make sure that you do, but at the end of the day, it's a job. Do your best work, collaborate with your team, write, read, learn, make an effort and then turn off your computer and play with your dog. We'll all be better for it.

About us

Most agencies only help businesses in the short-term, but we focus on driving rankings, revenue, and recognition in the long-term instead.