Category: SEO

  • The Role of AI in Content & SEO – Our Current View

    The Role of AI in Content & SEO – Our Current View

    So, AI is taking over… or is it?  Well, one thing’s for sure, based on the fact that covering this topic has been highly requested – the hype is real. Disclaimer: This post contains strong opinions from our CEO (also the person writing this disclaimer, Alex Panagis, as well as other members of our team).…

  • Keyword Research for SEO – Our Complete Playbook

    Keyword Research for SEO – Our Complete Playbook

    Keyword research is the foundation of producing content that drives traffic and, as a byproduct, also drives revenue.  In this extensive guide, we’ll be sharing our complete playbook on keyword research for SEO.  Note: This is a longer guide. I suggest working through it section by section.  Operationally, How Do We Do Keyword Research?  The…

  • Search Intent – What Is It and Why It Matters In SEO

    Search Intent – What Is It and Why It Matters In SEO

    Search intent is one of the most important things that you need to keep in mind when writing content. If you don’t address the reader’s search intent, not only are you wasting the reader’s time but your own as well.  Your articles simply aren’t going to rank as well. Google pays close attention to search…

  • SEO Content Strategy – How To Produce Content That Converts

    SEO Content Strategy – How To Produce Content That Converts

    Tired of investing in content that doesn’t drive revenue? You’ve come to the right place.  SEO & content can be an incredible investment into what ultimately (when done right) becomes the best scalable customer acquisition channel there is. But, in a competitive vertical (which is very much the case for most these days), it’s can…